A Flying Success
For an entire week in 1938, the country celebrated airmail.
- By Rebecca Maksel
- Air & Space magazine, September 2008
San Dimas, California, a suburb of Lost Angeles, boasts a population of 36,200. Smithsonian National Postal Museum
Not even the most astute bookie could have predicted the outcome. One fine spring morning in May, four carrier pigeons were pitted against an Eastern Airlines transport airplane traveling a 200-mile route from Washington, D.C. to New York. Unexpectedly, the birds were in the lead. As the New York Journal and American reported, “The wing-weary birds, their feathers drooping, swooped down on [the] Journal and American Building a half hour before their man-made competitor slithered to a stop at Newark Airport.”
Well, the birds had been given a head start. It was 1938, and a nation in the midst of the Great Depression decided to commemorate the 20th anniversary of airmail service with a weeklong celebration. The spirit of goodwill was so great that it extended even to the lowly pigeon.
The brainchild of Postmaster General James A. Farley, Air Mail Week encouraged every U.S. citizen to send an airmail letter during the celebration, which ran from May 15 to 21.The campaign had a catchy slogan: “Receive To-morrow’s mail to-day!,” and a new six-cent airmail stamp featuring a spiffy eagle. There were essay and poster contests (child star Shirley Temple even entered the children’s competition), and rousing speeches. The Boy Scouts, college fraternities, civil, fraternal, and veteran organizations were all asked to pitch in. Such was the fervor that 600 reams of paper were consumed in the New York State postal headquarters alone. Each town across the nation was invited to create its own cachet, a commemorative design or slogan that would be printed on the envelopes mailed on May 19, the highlight of the celebration. On that Thursday, airmail service would be provided to even the most remote locations, when pilots all over the country were asked to donate their services, and be sworn in as government employees for 24 hours.
The Nebraska State Historical Society’s Nebraska was divided into four districts (using Omaha, Lincoln, Grand Island, and North Platte as established stops on the transcontinental airmail route), additional routes were created. “Two major formats were used. The first was to have a plane start in a hub city, fly to three, four, or perhaps five towns, and then return to the hub with a cargo of airmail. Another option was to have a pilot start in his hometown and fly to the hub city, picking up mail along the way.” Local airports were used, but if a town didn’t have an airfield, folks made do with cleared fields and back roads.
It’s hard to imagine, in 2008, how thoroughly Americans embraced the project. The Hot Springs Arkansas Chamber of Commerce decided that sending one little letter was simply too pedestrian. Instead, they packaged up a bottle of their famous hot water, together with a bath outfit for President Franklin D. Roosevelt himself.
The California state postmaster, Leon L. Dwight, noted in his official report that “it was the most successful campaign ever in the history of the postal department in the Great Golden State of California, with some four and one half million air mail letters sent, and 3200 airmail packages. In the instance of the memorable day, May 19th, there were 90 special flights, with 129 pick up points covered, and the actual mileage flown was 5193 miles. Six of the 90 pilots, who so ably co-operated, were women.”
In Massachusetts, the pilots included Blanche Noyes, winner of the 1934 Bendix Trophy, and Edith Bernson, second in the 1934 Miami, Florida air races, and first-prize winner of the 1935 Amelia Earhart air races. New York pilots included Alma Harwood, known as “Flying Grandma,” and Roger Wolfe Kahn, a millionaire bandleader, as well as a priest and two doctors.
The states also were creative in how they got the mail to the airplanes. Helen Donahue, Maine’s state chairman, reported using “stage coach, old fashioned buck board, oxen teams, horseback riders as in the Pony Express days, and even foot runners as with the couriers of old. In fact every known means of transport was used, with a dog team at one office and at Rangeley, a reindeer team hauled the mail from post office to air field.” Illinois reported that the Chicago Post Office used an autogyro to carry the mail to and from the airport.
Related topics: Air Mail Golden Age of Flight
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